William Castle was cinema’s Abominable Showman—the marketing genius who thought “outside the coffin” to dream up outrageous PR gimmicks like PERCEPTO! and EMERGO! Continue reading
Tag Archives: Showmanship: The Cinema of William Castle
William Castle was cinema’s Abominable Showman—the marketing genius who thought “outside the coffin” to dream up outrageous PR gimmicks like PERCEPTO! and EMERGO! Continue reading
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